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Brian Macreadie
Head of Marketing,
Addleshaw Goddard
Winner of Marketing Week's Marketing Team of the Year 2023; twice-winner of the coveted Grand Prix at the B2B Marketing Awards; and once awarded the Most Creative Individual Working in B2B Marketing, Brian Macreadie is the Head of Marketing at international law firm, Addleshaw Goddard. His 25+ year career in B2B marketing spans media, telecoms, and professional services industries. And to build brands and drive sales, his campaign work has ranged from sponsoring the RHS Chelsea Flower Show through to using 3D light shows to engage real estate VIPs, and even haunting hundreds of the world’s most senior lawyers. He is also a regular public speaker on business marketing and has published marketing poems on topics such as lead generation and brand distinctiveness.
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